The media frenzy surrounding the attempted assassination of Arizona Congresswoman Gabrielle Giffords was, by any measure, huge. When the external affairs team at Memorial Hermann found out she would be receiving medical treatment at their facilities, all five members kicked their media (including social media) management efforts into high gear.
Memorial Hermann has extensive audit capabilities of all of its electronic systems, which help keep it in compliance with the Health Insurance Portability and Accountability Act (HIPAA) of 1996.
Here’s how the University of Arizona Medical Center and Memorial Hermann Healthcare Center effectively managed the care, security, privacy and press coverage of Arizona Congresswoman Giffords while she was being treated at their facilities.
This discussion will help participants analyze, understand, and assess their own program effectiveness.
This session will focus on improving college campus threat assessments, response and cyber safety in the post–COVID world.