Strengthen Your Campus Communication Plan: Tips for Higher Education

We’ve put together this guide to help you improve communication with your many stakeholders, including students, faculty and staff, families, media, alumni, governing board, community members and others.

As a campus safety professional, you are no doubt aware of how important it is to communicate well with your institution’s stakeholders. Accurate, timely communication is vital, whether you’re communicating a warm welcome as the academic year begins or encouraging campus community members to participate in events such as Homecoming.

Communication is also critical in situations such as student protests, building closures due to a water line break, or crisis-centered incidents such as an active shooter or weather emergency.

We’ve put together this guide “Strengthen Your Campus Communication Plan: Tips for Higher Education” to help you improve communication with your many stakeholders, including students, faculty and staff, families, media, alumni, governing board, community members and others.

The stakeholders list alone points out how complex and varied communication in higher education can be—which, in turn, underscores the crucial role it plays. While you can benefit from any kind of solid communications planning and implementation, we’ll focus especially on crisis communications here because of the challenges and opportunities it presents for institutions.

This report includes ways to:

  • Deliver a Consistent Message
  • Anticipate a Crisis
  • Create a Crisis Communications Plan
  • Sample Crisis Notification Templates

No matter what form the communication takes, it’s clear that people want to be on a campus where communication is valued. Download this free report to discover ways to strengthen your campus communication plan.

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